June 13th, 2011
“It isn’t what they say about you, it’s what they whisper.”Errol Flynn

“It isn’t what they say about you, it’s what they whisper.”
Errol Flynn

June 12th, 2011
“Since we cannot change reality, let us change the eyes which see reality.”Nikos Kazantzakis

“Since we cannot change reality, let us change the eyes which see reality.”
Nikos Kazantzakis

June 10th, 2011
Journalism vs. PR (via George Orwell)

Journalism vs. PR (via George Orwell)

(via timsainb-deactivated20111215)

“Guessing what the client wants is part of the creative process.” (via ally-rebecca)

“Guessing what the client wants is part of the creative process.” (via ally-rebecca)

April 1st, 2011
What kills a skunk is the publicity it gives itself.
Abraham Lincoln

PR vs Journalism… we win, always.

“Yes sir/maam, journo/blogger, angry client/boss/team-member, may I have another.” — PRQ

“Yes sir/maam, journo/blogger, angry client/boss/team-member, may I have another.” — PRQ

(Source: workhousepr)

March 29th, 2011
Though most innovative ideas emerge bottoms up, from within the business or external partners, the successful implementation of such innovations requires a top down support.
PRQ Email
March 28th, 2011
Create a single, responsive and proactive messaging center to infuse into stories focused on relevant issues and trends.
PRQ Email
“Monitor for relevant editorial calendar opportunities on a regular basis.” — PRQ Plan

“Monitor for relevant editorial calendar opportunities on a regular basis.” — PRQ Plan

Strategically addressing short and long term efficiency solutions.
PRQ Pitch
March 25th, 2011
This is an innovative, educational and fun way to engage customers, employees and the general public while driving awareness for our solutions and brand.
PRQ Release
“Pitches and discussions are custom-built, with insights that draw out the relevance in ongoing news, and targeted with precision to the most receptive media.” — PRQ Email

“Pitches and discussions are custom-built, with insights that draw out the relevance in ongoing news, and targeted with precision to the most receptive media.” — PRQ Email

March 24th, 2011
“Engage in activities to develop new company messaging and themes that will serve as a platform for a sustained campaign.” – PRQ Email

“Engage in activities to develop new company messaging and themes that will serve as a platform for a sustained campaign.” – PRQ Email

“Execute an aggressive media relations approach to secure high-level media opportunities.” — PRQ Plan

“Execute an aggressive media relations approach to secure high-level media opportunities.” — PRQ Plan